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Group 7
Overview

So, you have an opportunity to make some cash by referring someone to your apartments but there’s one problem. You don’t know anyone who’s looking. How should you connect with others who will definitely be moving soon?

ReferOwl was created for the purpose of turning the referral process on it’s head. By connecting renters with potential renters so you can take advantage of referral bonuses. As a added incentive for using ReferOwl both renters and potential renters have the opportunity to create extra income.

3 week project
Click-thru Prototype
THE CHALLENGE

PROBLEM – As a team of 3, we were tasked with re-thinking . how others interacted with the system and make it visually appealing. Improving the interactions for a better User- Experience, Implement ways to increase traffic and ┬álessen bounce, and gain user feedback was was amongst our KPI’s (Key Point Indicators)

SOLUTION – The solution came in the form of a web – mobile response site that is visually appealing and simple to use.

DISCOVERY
The Referral Program – Responses _ SurveyMonkey
Survey

From one of our survey’s we found out that many people have never used a referral program. Why is what we asked in a couple of interviews with potential users. Most stated that most referral opportunities seem spammy in there emails an amongst social media.

Desk Research

From one of our survey’s we found out that many people have never used a referral program. Why is what we asked in a couple of interviews with potential users. Most stated that most referral opportunities seem spammy in there emails an amongst social media.

Competative Analysis
Analysis

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Mood Boards and Concepts

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Screen Shot 2017-08-23 at 11.26.25 AM
Identifying Most Viable Product

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DEFINE
Personas

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Sketches

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Wireframes
Screen Shot 2017-08-23 at 1.20.47 PM
User Journey

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Look and Feel

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StyleGuide_refer-all
DESIGN
cdscs
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